Culture by Design, Not Default: How to Build a Healthy and Thriving Culture
What is Culture? How do you define it, measure it, and intentionally design it for your business or team? Craig D. Hanson has cracked the culture question once and for all. His upcoming book set to be released soon, The Magnetic Effect dives into the crucial role of culture in any organizational or team success. Craig shares his personal journey, starting from his early days in his family’s property management business to later leading the company and being a founder of four other organizations. By focusing on building a magnetic culture based on values, purpose, and collaboration, organizations can not only grow, attract and retain top talent but also drive long-term success and better bottom-line performance. Challenges in cultural transformation are inevitable, and can happen by either design or default, but they provide opportunities for growth and innovation.
These lessons along with revealing personal insights offer a lived-in credibility that is relatable and immediately actionable for any organization or team.
Key Takeaways:
- Cracking Culture: its definition and implications
- Metrics to Measure Culture
- How to Attract and Retain Top Talent
- Culture Carriers
- Ready to Ignite a Cultural Transformation?
